Here’s a promotion that may be microtargeting baseball journalist Ben Hill.
Hill the well-know MILB writer with a penchant for word play is a noted enthusiast of the word penultimate.
- last but one in a series of things; second last.“the penultimate chapter of the book”
The Renegades have flawlessly courted the favor of Ben Hill while cleverly creating a fun giveaway for this second to the last game with their Penultimate Game Ultimate Pen Giveaway Night. Plus everyone feels smarter for being able to use a fancy work like penultimate moving forward.
It's Fan Appreciation Night with a Penultimate Ultimate Pen Giveaway, Saturday Night Music & Post-Game Fireworks!
It's the Penultimate game of the season with an Ultimate Pen Giveaway to the First 1,000 Fans. pic.twitter.com/kxpyhlDXbR
— Hudson Valley Renegades (@HVRenegades) September 3, 2022
Sadly Ben was not able to attend. We will be sure to inquire about this “long story” on a future (perhaps extended version) of the Party in the Back Podcast.
I was planning on attending, and then I didn't. Long story.
— Benjamin Hill (@bensbiz) September 6, 2022