Mike Veeck

Fun is Good: The Book Review

Fun is good is ideal reading for anyone who wants to get more than a paycheck out of their life’s work, and is even more for anyone working specifically in sports marketing and promotions. Cudo reviews the book.

August 2014 Podcast

The boys are back after 5 long months off. Cudo and Walker reunite to talk about the Charleston Riverdogs’ follow-up on Disco Demolition Night, industry trends for generating revenue with non-game events, promotions around baseball and more.