Andrew Isaacson from The Famous Group joins the party. He talks about their new virtual fan solution Thunderdome created for WWE and how the pandemic pushed them to build a better virtual fan solution. Plus Rob Wicall on evolving mascot costumes, bubbles and a look at the best Water Cooler Moments in August.
We look at what some teams, entertainers and mascots are doing with their social media accounts. How can this platform effectively build their brand, sell tickets and engage with their fans.
NHL leads the way with their use of mascot talent.
Milwaukee imports Gnash for their annual affiliate night.
Mascots featured in Milwaukee.