Cleveland Cavaliers

Pulse: Military Appreciation

Military Appreciation Nights are a staple promotion for most sports teams. We take the Pulse of this popular promotion with dozens of examples and ideas from across the US.

May 2019 Podcast (The Final Edition)

May 2019 Podcast with Jon Cudo and Rob Wicall. The duo discusses the recent article called Mascot Mechanics, plus the originality of the Riverdog’s promo schedule and breaking news on about the podcast.

Mascot Tips from the Pros

We asked several top NBA mascots for their advice to aspiring mascots on how to advance their mascot career and get prepared for mascot opportunities.

PULSE: National Anthem

We asked teams how they approach the National Anthem, including song selection, standard procedure, league rules and singer selection.

Steve Max – Simon Sez

Sports teams around the country and their fans simply LOVE Steve Max’s hilarious and outrageous Halftime Simon Sez Challenge.