Storytelling Mascot in PA

Melvin turns in a four part return to the ice story on social media.

Lehigh Valley Phantoms mascot Melvin is ready to get back on the ice…. but is the building ready for Melvin?

Melvin recently posted this big four part series with his mission to slide back onto the ice for the 2021-22 season. Really fun content for social media to give fans a reminder of the upcoming season and impending return of Melvin. Plus they introduce a pesky fun-killing rink operations character to the mix.

Here goes…

Nice episodic storytelling and social content from the Phantoms. Plus is our value-added membership site. It is a network to enhance the fan value of events.  Three times a month we gather for a hour long discussion on an industry topic with a special guest to share their insights. Leaders like Claire Czerniuk, Jonny Greco, John Franzone, Barry Anderson, Colleen Flynn, Jackie Maldonado, Todd Bosma, and Kari Norvell have discussed topics from dance teams to creating custom music. January calls feature Cameron Hughes and guests from #TagBoard on the Plus Network.  Free One Month Trial is available now on PLUS.

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