Storytelling Mascot in PA

Melvin turns in a four part return to the ice story on social media.

Lehigh Valley Phantoms mascot Melvin is ready to get back on the ice…. but is the building ready for Melvin?

Melvin recently posted this big four part series with his mission to slide back onto the ice for the 2021-22 season. Really fun content for social media to give fans a reminder of the upcoming season and impending return of Melvin. Plus they introduce a pesky fun-killing rink operations character to the mix.

Here goes…

Nice episodic storytelling and social content from the Phantoms. Plus is our value-added membership site. It is a network to enhance the fan value of events.  Twice a month we gather for an hour long discussion on an industry topic with a special guest to share their insights. Leaders like Claire Czerniuk, Zoltan Berensci, John Franzone, Tyler Ferraro, Maurice Brazelton, Jackie Maldonado, Todd Bosma, and Anton Wright have discussed topics from developing talent to building a home-field advantage. Upcoming calls include Zach Frongillo from the Savannah Bananas (7/27) and Colleen Flynn from Mascot-Link (7/13).  Free One Month Trial is available now on PLUS.

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