Soccer Night in El Paso

Baseball team invites soccer community and throws a parade for them. Winner.

Nice outreach to another sport. Great pre-game “experience” offering for the soccer teams with a pre-game parade.  Nice touch.

As always, see our article on creating experiences with your promotions to create and add value for fans.

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Selling the Experience

There are moments and experiences teams can create for fans that shouldn’t be overlooked as a way to build lifelong connections with your audience. We look at several examples.

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