Viral Delight in Hershey

This celebrity puck drop moment was a viral delight…and also a reminder that not everyone will understand what’s going on as well as your staff does.

The results aren’t always as fun as this hilarious viral moment starring an NFL star, but a good reminder that no detail is too small.

We have a couple content pieces that focus on contestants and making sure they are prepared. The same lessons can be applied to your celebrity puck dropper, bell ringer, siren sounder and anthem singer.

Briefing 101: The Art of Briefing Your Contestant

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