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Playin’ Ball in Lansing

Making a moment for fans is a tradition in Lansing.

Traditions help create a structure and make people feel part of your show.  We talk about the value of traditions in our recent High Five – Milwaukee Admirals game review.

Here the Lugnuts pull a young fan down on the field to hijack the umpire’s big moment by yelling “Play Ball” to start the game. Great moment for the kid and family, creating a lasting memory.  These moments are often sponsor opportunities as well.

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