Great article from Abbey Mastracco (@AbbeyMastracco) on Gritty. She talks about the quick turn from hatred to passion in Philly.
A social media chirp at the Pittsburgh Penguins and a comical debut just fueled the fire. But the more Gritty was criticized, the more the residents of the Philadelphia area and Flyers fans pushed back.
He might look like a drunk uncle come to life in muppet form, but he was their drunk uncle muppet.
Abbey also pokes at the social team behind his on-line success and how Gritty excelled in the pandemic with lots of planning and prep.
Great read to get under the fur of this mascot sensation. Check it here.
More Gritty on Gameops.com:
- Gritty’s Hat Trick
- Gritty is Orange Velvet Cake
- Gritty Keeps it Simple (and Messy)
- Gritty Turns One
- When Gritty Isn’t Scaring Kids
- Gritty is Everywhere – Buffalo Edition
- Gritty is Spreading
Been a heavy few days in the world of sports so I wrote about Gritty to lighten things up. How Gritty took over the world and what’s next for him in these, ahem, uncertain times https://t.co/zhi9QTtVnl
— Abbey Mastracco (@AbbeyMastracco) February 3, 2021
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