The Wings took to social media this week with a reminder on their famous Green Ice game and scored a hat trick with the simple post.
- Engage your fans
- Remind them of the fun you provide at games
- Sell some merch
Effective promotion of the promotion. If you want to know more about the Green Ice Game (which later spurned the birth and proliferation of the popular Pink Ice games) check out our reposted Interview with Steve Doherty with the Wings from 2001. We updated and reposted that interview today with new links, photos and videos.
While we never got to play Green Ice Weekend this year, there's plenty of cool K-Wings St. Patrick's Day merch, including replica Green Ice jerseys!
— Kalamazoo Wings (@KalamazooWings) June 19, 2020