Red Wings are Beyond Awareness and into Celebration

The Red Wings have fully embraced Deaf Culture and are making this theme night a signature moment in the community.

The Rochester Red Wings are all in for their Deaf Culture Night, this year marking the fourth annual effort.

Rochester, New York, has a significant and unique connection to Deaf culture primarily due to the presence of the National Technical Institute for the Deaf (NTID) at the Rochester Institute of Technology (RIT). NTID is the first and largest technological college in the world for deaf and hard-of-hearing students.

The connection includes

  1. Establishment of NTID: NTID was established in 1968 and is part of RIT. It was created to provide educational and career opportunities to deaf and hard-of-hearing individuals, promoting inclusivity and accessibility in higher education.
  2. Deaf Community Hub: Rochester is often considered a hub for the Deaf community due to the presence of NTID and a large population of deaf and hard-of-hearing individuals living in the area. This has fostered a strong sense of community and support for Deaf culture.
  3. Collaboration and Advocacy: NTID and RIT have collaborated with local organizations and businesses to enhance opportunities for deaf and hard-of-hearing individuals in the community. They have also been active advocates for accessibility and equal rights for the Deaf community.
  4. Sign Language Studies and Research: RIT offers various programs related to American Sign Language (ASL) studies, deaf culture, and related fields. This contributes to a deeper understanding and appreciation of Deaf culture among students and the community.
  5. Deaf Festivals and Events: Rochester hosts events and festivals celebrating Deaf culture, such as the Deaf Rochester Film Festival and other events related to ASL, Deaf art, and Deaf history. These events further contribute to the integration and celebration of Deaf culture in the region.
  6. Employment Opportunities: The presence of NTID has also led to a range of job opportunities for deaf and hard-of-hearing individuals in the Rochester area. Many local businesses and organizations actively seek to hire individuals from the Deaf community.

Tthe Deaf community in Rochester have established a strong connection between the city and Deaf culture, making it a notable center for Deaf education, culture, and advocacy.  So the team is going much further with this promotion that most.  Check this great promotional video from the team.

And the team just keeps going with the theme, here they utilize players who try their hand at ASL.

We have talked about this great night previously, in the post Deaf “Awareness” Upgrade by the Red Wings.  Worth a read to see how this is more than awareness, it is a celebration of Deaf Culture.


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