Steve Johnston from the Colorado Avalanche and Kroenke Sports & Entertainment shares insight into taking chances, pushing creativity and championship-level game presentation.
Colleen Flynn and a gaggle of industry insiders discuss marketing strategies and best practices around Mascot Delivery Programs.
We dig into the process of building an entertainment teams and talent with Anton Wright from MLSE, one of the most accomplished leaders in sports.
Jonny Greco discusses the 5 High Level E’s of an Experience: Engage, Educate, Entertain, Enthuse and Evaluate. For this Huddle Jonny will focus on Engage and Educate.
Rob Wicall leads a discussion on how to build a successful end of game playbook to get the most out of your elements.
Sacramento Kings Game Director Maurice Brazelton shares best practice, insights, and the value of cue-to-cue rehearsals.
Farren Benjamin and Alexandra Pope discuss ideas that connect social media LIVE to your in-game using the powerful Tagboard software service.
Amanda Greco and Tyler Ferraro lead a discussion looking at punchy clever sponsor triggers. We look at why they work and how to build them.
Mascots from all around the world of sports collaborate on mascot props, led by Jeph Harris and Jacob Mosteller.