A great video on the Phanatic includes fantastic tutorial on mascotting for teams and performers.
Kiss Cam, Hug Cam, Love Cam and Dance Battle Cam….We look at over 20 “Cam” options, along with tips and insight from industry leaders on how to make your next Cam even better.
Silent Night is an amazing and powerful game promotion that is now a signature event for a small Evangelical Christian college. Gameops.com made the trip to Taylor University to see their ballyhooed promotion which lived up to its billing and then some.
Scott Carter takes a look at how to best use the off-season.
Scott Carter looks at the value of understanding the successes and failures of non-sports companies.
Professional Mascot Kelly Frank just performed 19 NHL games, 12 MLB games, and 3 football games in 2 months…and still had time to deliver a long list of Mascot Tips in this must-read essay.
Scott Carter looks at the value of perfecting your promotional calendar.
Scott Carter looks to fight the good fight against the Dog Days of Summer.
Teams fight a constant battle to keep a positive media spotlight on their organization. Scott Carter looks at staying in the news even in the off-season.
Scott Carter looks switching gears from a planning phase to an execution mode when your season starts and the gates are opened.