Articles

Articles, essays and information on Game Operations and Entertainment topics from industry pros.

Mascot Tips from the Pros

We asked several top NBA mascots for their advice to aspiring mascots on how to advance their mascot career and get prepared for mascot opportunities.

T-Shirt Launcher Safety

T-shirt launches can be a safe part of your presentation with consideration to the risks. You can provide entertainment for the Homer Simpsons in your crowd, while minimizing the risks for the Maude Flanders. 

Permission to Fail

Robert Kennedy said “Only those who dare to fail greatly can ever achieve greatly.” No doubt he was talking about Mascotting. Find out why you should give your mascot permission to fail.

Selling the Experience

There are moments and experiences teams can create for fans that shouldn’t be overlooked as a way to build lifelong connections with your audience. We look at several examples.

Look Mom! I’m on the Jumbotron!

Kiss Cam, Hug Cam, Love Cam and Dance Battle Cam….We look at over 20 “Cam” options, along with tips and insight from industry leaders on how to make your next Cam even better.

Silent Night – Taylor University

Silent Night is an amazing and powerful game promotion that is now a signature event for a small Evangelical Christian college. Gameops.com made the trip to Taylor University to see their ballyhooed promotion which lived up to its billing and then some.

Lessons from a Multi-tasking Mascot

Professional Mascot Kelly Frank just performed 19 NHL games, 12 MLB games, and 3 football games in 2 months…and still had time to deliver a long list of Mascot Tips in this must-read essay.

Fur and Loathing

For well over a decade Kelly Frank has successfully avoided ever having to get a “real job.” She is a professional mascot. In her guest essay she pauses long enough to answer questions asked of her as a mascot.