Best of 2012 (Page 7)

The 2012 Best of Awards have been announced. Find out who our panel has selected as Best Act, Best Team Operations and five other categories.

Best Team Operations:

Which team is doing the best job in their game operations and game presentation. We level the playing field by considering budget constraints to minor league teams. Consider creativity, value to fans, overcoming sport and budget limitations, quality of presentation, and attention to detail.

Winner: Wisconsin Timber Rattlers

This is the second award for the Rattlers this season who also won Minor League Baseball’s MacPhail Award.  The Rattlers are noted as a very detail oriented team whose front office creativity helps create the “quintessential family-friendly entertainment experience” (as one f our more eloquent panelists noted).

The team balances funny and absurd promotions like Salute to Toilet Paper and their signature Salute to Cows with a reverence to the team’s strong historical baseball past.

One panelist also gave bonus points for having the only “evil” mascot in the Minors noting that “Gnaf is hilarious.”

Panelist Scott Carter (also Director of Marketing for the Durham Bulls) explained that some of the Rattler’s success hinges on their ability to promote and market their clever promotions and unique brand of entertainment.  The Rattler’s are among the lead leaders in sharing their work via Youtube, which is an inexpensive and effective way to share their success with fans and marketers. [See the Timber Rattler’s YouTube Channel]

Honorable Mention: Charlestown Riverdogs

Their mission statement is clear: “The RiverDogs strive to ensure that you, the fans, get the absolute most from your ballpark experience.” And the Riverdogs are living up to their mission.

High profile events like this years Home Run Derby from an aircraft carrier may over-shadow the impressive day to day operations, but River Dog fans recognize the high value of their games.  While attendance was down slightly on the year, much of that is related to poor weather in 2012, the positive buzz for the team locally and among baseball insiders remains strong.

Also see the Riverdog’s YouTube Channel

Past Winners:

Also on

Listen to the Best of 2012 Audio Round Table discussing all the categories and winners with out panel of Cudo, Walker, Carter and Hill. produces a monthly podcast on iTunes.

Congratulations to the Best of 2012

Since 2007 the Best of award winners will receive The Golden Steagle™ Bobblehead trophy to commemorate their award.  You can get the full history of the award on the Best of Awards page, including video from The Colbert Report where Stephen Colbert proclaims that receiving a award is “the Big Time.”

Winners may use the “Best of 2012” logo and “The Golden Steagle™” award designation in there promotional material or web site.

Winners will receive an award and letter from If you receive any publicity or post the award announcement on your website, please let us know.

Thanks to our panel for helping sort through all the great submissions and for sharing their time and insight.

2012 Media Plus is our value-added membership site. It is a network to enhance the fan value of events.  Three times a month we gather for a hour long discussion on an industry topic with a special guest to share their insights. Leaders like Claire Czerniuk, Jonny Greco, John Franzone, Barry Anderson, Colleen Flynn, Rob Wicall, Todd Bosma, and Kari Norvell have discussed topics from dance teams to creating custom music. November calls feature Mega-Promotions with Todd Overton from Fugu, Home Field Advantage with Jackie Maldonado and Andrew Johnson from the Houston Texans and a Roundtable where our members will workshop their own ideas with the Plus Network.  Free One Month Trial is available now on PLUS.

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