How to Get Every College Student’s Attention

Every college student in America just read their tweet….

Eye catching promotion from the SLC Bees.

Sometimes people just thing the best way to make a promotion better is my jacking up the prize amount.  In this case they are probably right.

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Speak to your audience, Confuse everyone else

I’m always a fan of promotions that speak to your audience and especially those messages that might be JUST for your audience.  As in, they may just confuse everyone else.  First, it is logical.  Of course you are reaching out to your fans.  Second, you bond with fans because implicitly you understand each other.  But […]

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