November 2006


From The Sports Business Journal: Feb. 13-19, 2006 Volume 8 Issue 40 page 11, a quote from an interview with Cal Ripken, Jr. “It pains me to say this, but [in the minor leagues] our mascot is more important than our shortstop.”

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The cold hard truth about many minor league sports teams.  As players move through the system (your best players won’t be around long) the safest promotion and merchandise play is with your mascot. 

A brutal blow to the ego of Pedro Silveren….and many other minor league players like him.

We look at how you can maximize the value of your mascot program in our September 2000 Interview with Erin Blank.

-Cudo

PS: Thanks Champ for passing on this quote.

We have a couple new acts posted on the Gameops.com Act Yellow Pages.

If you are not familiar with the Act Yellow pages they are pages for a number of touring acts, currently there are about 30 acts on the Yellow Pages, many now with video links.  As a entertainment manager, you can start your search for new acts here…we have the complete information for all of these acts.  I addition we have over 100 acts in the Act White Pages, with the acts and their phone numbers listed.

wheel_guy.gifNew Acts include the German Wheel, Funny Doll and the Spitball Gang.

These pages are some of my favorites, in part because I have been an act and having a place to promote your show is so helpful.  Connecting acts and teams is one of the reasons I actually started Gameops.com.

Check out the new acts and all the acts listed….it’s a great way to find a new act your fans will enjoy.

-Cudo

nets_logo.jpg

 You’re never to old to cheer for the Nets

“Cheerleader tryouts: Basketball team seeks performers for new pep squad. Must have some dancing ability. Must be able to learn and perform a variety of routines. Must be seniors.”

It sounds like your average posting at your average high school, except in this case, the seniors really must be seniors - as in 60 or older.

The New Jersey Nets held tryouts Monday for their “first-ever senior dance team.” At least that’s what they called it. They were either looking for aging cheerleaders, or people who remember the Nets’ last league championship (ABA, 1976).

The Nets’ senior dance team will feature men and women. Reasons are unclear, but the concept makes sense. After the women cheerleaders perform the splits, they will need someone close by to help them get back up.

The dancers will wear their ages on the backs of their uniforms and perform at halftime of at least six games this season, giving them adequate recovery time between performances.

Nets fans are being asked to come up with a name for the senior dancers. - From wire reports

The Nets are joining the latest craze among NBA teams, the senior dance team.  The Miami Heat have the best team out there (and the best dance team).  The NBA does a great job spreading hot ideas like this around the league with their best practices initiatives.  Look for this to spread like the fat guy teams and drumlines in the NBA.

Retirement Village PeopleThe idea isn’t new or exclusive to the NBA….we found a senior team in Dayton in our game review of the minor league baseball leaders’ Dayton Dragons.  Read more about the “Retirement Village People” in the August 2004 Gameops.com Interview.

-cudo

200px-ice_dogs.gifLONG BEACH, Calif. – The Long Beach Ice Dogs of the ECHL, a proud affiliate of the Boston Bruins, are proud to present one of our most highly anticipated nights of the year;  Desperate Housewives Night!  The Ice Dogs will host the Utah Grizzlies this Friday night at 7:30 pm with plenty of pregame festivities starting at 6pm.

As per every Friday night game, there will be $2 beers from 6:00 pm to 7:30pm with $2 hot dogs all game long.  The Girls of the Lingerie Bowl will be on hand before the game for a special “Meet and Greet” which will include a picture and autograph session.

As part of the “Desperate Housewives” promotion, the first 1,000 ladies in attendance will receive an authentic Ice Dogs thong.  These limited edition thongs are sure to be a hit, so all ladies make sure to arrive early because they will go fast!    

A little risque, but probably about the same as a lot of dance teams.  The giveaway is certainly memorable and the the mulitple layers of the promotion help to justify the overall effect (since it would probably be really odd to have “Thong Night” without some additional explanation.

I look forward to seeing this giveaway on eBay.

For more information here is a flyer: http://i124.photobucket.com/albums/p1/icedogs6/lingerie20bowl20flyer202.jpg

Happy Thanksgiving to everyone!

-cudo

Last year Everett Silvertips (WHL) coach Kevin Constantine made his team ride home on the bus in their full hockey gear following a “poor effort” during a pre-season game (Constantine was suspended for four games and fined $5,000 for the stunt). Trying to put a lighter spin on the situation, the Silvertips recently held a promotion where any fan that dressed in full hockey gear received free admission to the game. A specific list of gear had to be worn to qualify for free admission. The list included a hockey helmet, shoulder pads, elbow pads, hockey shin pads, hockey socks, and hockey jersey. Gloves were optional. Sticks and skates were not allowed. (from Daily Herald, 10/12)

silvertips.gifHere’s another turn from lemons to lemonade…making what was a negative story in the media into a promotion that drew some media attention…and fans.

-cudo

ricky.jpgHere’s a case of turning lemons into lemonade.  Wolves forward Ricky Davis’ quote about the Blazers being “roaches” was the subject of some scorn in the media and among some fans, but it also spurned a local pest control company to infiltrate the Target Center. 

After Timberwolves guard Ricky Davis‘ recent reference to the Portland Trail Blazers as “roaches,” Fridley-based Plunkett’s Pest Control bought 200 tickets for Tuesday’s game against Portland at Target Center. The pest control employees wore their green uniform jackets, minus the spray devices, and were well-behaved in their seats near the rafters. (Charley Walters)

As the Wolves struggle at the gate we will be looking if they embrace the Pest Control guys, or ask Ricky to continue to reference opposing teams in ways that can increase attendance.

-cudo

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